Live Home Valuation
Drop your address. See where you stand.
Marketing Strategy
A campaign, not a listing.
01
Pre-Market Prep
Staging, professional photography and cinematic video that earn the second look.
02
Strategic Pricing
Live MLS comparables and CMA models tuned for your specific corridor, not generic averages.
03
Network Reach
Distribution across CB's global network, our private buyer database, and curated print placements.
04
Negotiation
A disciplined offer process, multiple bids when the market favours it, patient when it does not.
Free Home Valuation
Discover your home's worth.
A complimentary, no-obligation valuation prepared by a CB Signature advisor, live MLS comparables, neighbourhood-tuned, delivered as a written report within 48 hours.
In Their Own Words
A practice built on referral.
"Our advisor showed us three houses. The third one we bought. Two months of looking with another brokerage, ten days with CB Signature."
"They didn't list our home for two weeks. They prepared it. When it went up it sold over asking in four days. That's the difference."
"Quiet, deliberate, and discreet. Exactly the practice we wanted for an off-market acquisition. They protected the deal from start to close."
Frequently Asked
Questions, answered.
How is my home's value determined?
Our advisors prepare a Comparative Market Analysis (CMA) using live MLS comparables tuned to your specific neighbourhood, finishings, and recent sales. Where appropriate we coordinate a third-party appraisal. The number we present is defensible at the negotiation table.
What does the marketing package include?
Professional photography, cinematic video where the property warrants it, social and print placement, distribution across the Coldwell Banker global network, and discreet outreach to our private buyer database. Every piece tuned to the home's story.
Do you stage the home?
We coordinate staging with our preferred partners when the property benefits from it. For occupied homes we typically work with a stylist on key rooms. The investment is usually recovered several times over in the final sale price.
How long is the listing agreement?
Typically 90 days, with clear exit terms. Most CB Signature listings sell within the median 21-day window. If your home is still active at 60 days we review pricing and strategy together.
What is your commission?
Commission is negotiated per listing and disclosed up front. We do not undercut our own service to win business; what you pay reflects the marketing reach, advisor experience, and post-close service you receive. Ask for a written breakdown at the consultation.
Can I sell off-market?
Yes. For sellers who value privacy over price discovery (estates, divorce, public figures), we run a closed marketing process to a curated buyer list. Off-market sales typically clear within 5% of public-market value with significantly less disruption.